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  • san-diego-comic-con-logojpg-dff421_1280w

    Our Top 5 Picks For SDCC 2016

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    Top 5 Comic-Con 2016 Moments

    American Horror Story: VR

    (via)

    File this one under Nope, Nope, Nope. As part of FX Networks’ user experience space FXhibition, they created a unique, and terrifying, VR experience for one of their premiere series, American Horror Story. The experience was held inside what [...]

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  • obama-karaoke1

    Storytelling and why content doesn’t need a time limit – it just needs to be good.

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    Do you ever find yourself driving, arriving to your location and wondering, How did I get here? On everyday routes and boring trips, we can sometimes zone out behind the wheel and forget to actively think about driving. I’m sure this has happened to a large percentage of drivers [...]

    + Read More
  • HT_mark_zuckerburg_as_16022_12x5_1600

    Will VR’s ‘emotional’ side be appealing enough?

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    Last February, CEO of Facebook – Mark Zuckerberg gave an electric presentation about the future of VR.

    Choosing to cater from childhood memories of his parents sketching the date of his first steps, to him drawing code in his notebook in 5th grade, to now wanting to broadcast 360 videos in [...]

    + Read More
  • HTC-Vive-Mixed-Reality-Altered-Reality

    Come to Inphantry for an HTC Vive + Microsoft HoloLens Demo

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    Yes, we’ve all heard of these emerging experience devices like Microsoft HoloLens, Oculus Rift, Samsung Gear and HTC Vive by now, but have you actually tried them yet? 

    Whether or not you went to #SXSW2016 or have been to Best Buy recently, the answer for most, is probably: No.

    We received our, [...]

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  • main_content_POKEMON_GO_WIDE

    The State of AR: Stay Frosty

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    Dead bodies, trespassing, and serial robberies. No, I’m not talking about last night’s Law and Order reruns, I’m talking about Pokemon GO.

    For those who have who have been living under a rock the past week, Pokemon GO is an augmented reality + location based mobile game built around [...]

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    Internet, Meet Trevor. Trevor, Meet Internet.

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    Hey Internet, I’m the shiny new Inphantry intern, Trevor Metcalfe. I’ve only been here for a few weeks, and my time here can only be summed up in the words of New Biz wiz, Cam King: “A firehose of information,” and I couldn’t be more excited for it.

    I’m originally from [...]

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  • DHL310508SX 031

    Experiential in Luxury: Runways and Instant Gratification

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    By: Trevor Metcalfe

    In the past three years, fashion houses have realized the traditional timeline of season showing-to-retail is obsolete. More and more, fashion enthusiasts are losing interest in S/S and F/W offerings when their release is over six months to a year from being debuted. This is [...]

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    30 Second Impression – Microsoft’s HoloLens

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    Quick note on our first HoloLens impression…it’s incredible. We ordered a few of them and we’re truly gunning to use them for future product launches, activations and other events. And honestly? We’d take a big stake in what this device is going to be capable of in the near future.

    For [...]

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  • sony-e3-2016-predictions

    Inphantry’s E3 Recap

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    By: Trevor Metcalfe

    Every June since I can remember, I have had my eyes glued to my TV and computer for every morsel of the annual Electronic Entertainment Expo, E3 for short. E3 was what launched my interest in Marketing. When I first started following E3 I was focused [...]

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    We’re Getting A Microsoft Hololens

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    I’ll keep this short and sweet for obvious purposes, but chances are your workplace, industry or in Twitter feed in general has been talking about Microsoft Hololens and it’s mind blowing mixed-reality capabilities.

    Watch an intro video to HoloLens here: 

    If you don’t know what it is, Microsoft HoloLens is still a [...]

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Recent

  • July 28th, 2016

    Our Top 5 Picks For SDCC 2016

    Top 5 Comic-Con 2016 Moments American Horror Story: VR (via) File this one under Nope, Nope, Nope. As part of FX Networks’ user experience space FXhibition, they created a unique, and terrifying, VR experience for one of their premiere series, American Horror Story. The experience was held inside what [...]

  • July 27th, 2016

    Storytelling and why content doesn’t need a time limit – it just needs to be good.

    Do you ever find yourself driving, arriving to your location and wondering, How did I get here? On everyday routes and boring trips, we can sometimes zone out behind the wheel and forget to actively think about driving. I’m sure this has happened to a large percentage of drivers [...]

  • July 25th, 2016

    Will VR’s ‘emotional’ side be appealing enough?

    Last February, CEO of Facebook – Mark Zuckerberg gave an electric presentation about the future of VR. Choosing to cater from childhood memories of his parents sketching the date of his first steps, to him drawing code in his notebook in 5th grade, to now wanting to broadcast 360 videos in [...]

Inphantry: Infantry Headquarters in Boston, MA

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